Wellness Tour to Jeollanam-do

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Background and Purpose

Background

Background 1
Rapid growth of Korean medical tourism market: yearly average of 43.5% growth (2014 standard)
Background 2
Minor ailment cures+Health, recuperation, beauty, aesthetics (Unity of medicineregional tourism resources)
Graph of the number of medical tourists from 2010 to 2015 (refer to the following)
2009: 60,201people, 2010: 81,289people (36% increase), 2011: 122,297people (49% increase), 2012: 159,464people (30% increase), 2013: 211,214people (32% increase), 2014: 266,501people (26% increase), 2015(prediction) 280,000people (5.1% increase)
2010 ~ 2015 medical expenses income graph (refer to the following)
2009: KRW 55.4 billion, 2010: KRW 103.2 billion won (89% increase), 2011: KRW 189.1 billion (75% increase), 2012: KRW 267.3 billion (48% increase), 2013: KRW 391.4 billion (47% increase), 2014: KRW 556.9 billion (42% increase), 2015: KRW 527.3 billion (5.1% increase)

Expected Effects

Invigoration of
regional economy

Expanding tourist
attraction

Purpose

Medical(Health) Tourism Cluster created from "Wellness" Tourism, a link between heaven-sent natural environments of Jeollanamdoits tourism resources

Purpose
Wellness Onsen, Beauty, Meditation, Temple Stay, Management of stresschronic illnesses
Tourism Islands, Forests, Festivals, International Exhibition, Experiences, Golf, Marine Leisure, Horseback Riding, Oriental Medicinal foods, Traditional foods, Temple foods, Namdo Myeongga
Medical Health examination center, Rehabilitation center, Pain center

Wellness product, which utilizes the natural resources of Jeollanamdo, where developed areasnature form harmony, is to be developed to create new jobsinvigorate regional economy

Growth in business could be expected by linking Chinese tourists of Jeollanamdo attraction plansmedical(health) tourism


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